Luxury events that weave your individuality and cherished memories into an extraordinary, heartwarming celebration.

Our Story

Jane Alexandra Events began the way many great love stories do — with a wedding.

In 2015, what started as the joyful and immersive process of planning my own personal wedding unveiled something more: a deep love for thoughtful design, intentional details, and creating gatherings that feel as seamless as they are meaningful. By early 2016, that spark became a business, built on the belief that couples deserve not only a beautiful wedding day, but a planning journey that feels calm, collaborative, and genuinely supported from start to finish.

A few years later, Crystal joined the story, bringing a background in luxury hospitality and an intuitive understanding of refined service and guest experience. Her arrival elevated how we approach both planning and design, blending creativity with strategy, instinct with precision. Four years ago, our partnership became official — a union that continues to shape everything we do.

Today, Jane Alexandra Events is rooted in personalization, layered detail, and an unwavering commitment to how a celebration feels, not just how it looks. From our first conversation to the final farewell, we craft experiences that are thoughtful, immersive, and deeply reflective of the people at the center — celebrations remembered not only for their beauty, but for the way they made everyone feel.

- Jane Gerwin, Founder & Creative Director

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Our Services

  • We provide full-service wedding planning and design rooted in intention, artistry, and thoughtful execution. Our work blends refined aesthetics with meticulous logistics, ensuring every element feels cohesive, elevated, and deeply personal.

    From creative direction and custom design development to vendor collaboration and seamless event production, we oversee each phase with care and precision. The result is a planning experience that feels calm and considered — and a celebration that reflects your story with beauty and purpose.

  • For couples who have curated much of their planning independently, coordination-only services are offered on a limited basis for select venues, providing calm oversight and polished execution on the wedding day.

  • Our work extends beyond weddings to include private parties, elopements, corporate events, bridal showers, and more.

Work With Us
  • "Jane has the best vision for design, flow, ambiance– always keeping the couple’s wishes in mind."

    —Liesa & Miles

  • "Thank you, Jane, for giving Thomas and me the ultimate gift of happiness, one that has left a mark on our hearts that is unfading and will be cherished for the rest of our lives."

    —Derek & Thomas

  • "Her positive energy was very appreciated and I always felt like I could trust her, Crystal, and the rest of the team with whatever they said they were handling!"

    —Lyndie & James

  • "Behind the scenes she and her team worked tirelessly to put together a wedding set up which was beyond my wildest dreams."

    —Rachael & Larry

  • "All of our vendors also spoke so highly of them, saying that it is rare to find a planner who is on top of everything but is laid back at the same time, and that was our exact experience."

    —Allie & Zac

Our Work

Montecito

Los Olivos

Santa Barbara

San Luis Obispo

San Ysidro

Malibu

Miramar

Westlake Village

Palos Verdes

Contact Us

Interested in working together? Please message us for scheduling. Limited bookings available.

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